FRANCESCA DI MARTINO Was born in Palermo in 1974. After graduating in scenography at the Accademia di Belle Arti (Academy of Fine Arts) in Urbino, she continued her studies at the Scuola Holden in Turin, where she experimented and deepened Storytelling and its several applications in the work field. From there, she moved to the television production, as an author and video maker for a variety of television programs, especially in Mediaset. As an illustrator, she won the First Prize Scarpetta d’oro (2012) and Diritti a Colori (2017) as well as several other mentions. After gathering experience and expertise in the writing and drawing, she embarked on a great adventure with a partner to found Edizioni Piuma, a small and independent publishing house with a focus on both applications and children’s books.
Web editor, translator
ALESSANDRA FLORIO Since her childhood, Alessandra has always loved bizarre collections: in kindergarten, she started with the surprises in snack packages and the knowledge about dogs’ charactheristics; in elementary school, she filled a whole wall with postcards; during middle school, she collected the peculiar news from the newspapers, those that nobody reads because they are at the bottom of the page and you have to look for them with the lens (do you know the Real Stories of the International magazine?). Then in high school she discovered THE passion: languages. Studying the structure, memorizing new words, learning words already known but different because they mirror other cultures … A love that has resisted university studies and the master thesis in theory and technique of English translation. And after a course in Digital Storytelling at the Scuola Holden, she combines languages with online communication whenever possible, sensing the web behind them and how they interact. Now postcards and newspapers are gone, so she focuses on texts about digital communication and analog dictionaries.
VITO INGUGLIA Vito Inguglia, Italian designer. Graduated in 2008 in Industrial Design at the University of Palermo and specialized in Design in 2014 at the University of Florence.
The constant ambition of professional growth has led my career to touch different areas: from interior projects, museum and exhibition stands, to editorial or digital graphics, up to product design, for competitions or customers.
Design is a functional response to a problem of any nature, which represents a balance between economic-productive ideas and compromises. The most interesting part is the search for this equilibrium that derives equally from the genius of the artist and from the wise competence of the technician.
The goal is to completely manage each project, thus alternating the design work with the presence on site, to obtain the best possible result.